THE ROAD TO
PLAYER OF THE YEAR.
One national platform. Multiple college sports. A year-round traveling experience that connects athletes, fans, communities and brands.
Explore Founding PartnershipsDiscover the National TourConcept demonstration · Proposed launch Fall 2027 · No existing broadcaster or sponsor affiliation implied.
Illustrative national tour concept · Seasonal brand partnership opportunities
A new kind of college sports property.
Recognition
Celebrate outstanding collegiate athletes with transparent Player of the Year fan voting and a growing national archive.
Media
Produce original interviews, athlete stories, weekly tour updates and social content across college sports seasons.
Activation
Bring participating brands directly to fans through a coordinated network of mobile experiences and local partnerships.
America is our playing field.
Two or four regional motorcoaches. A permanent SportsPOY identity. Seasonal sports and brand campaigns. Every stop creates an opportunity for connection.
Regional buses
Deploy in two broad territories or four: West, East, North Central and South Central.
Target operating weeks
Potential year-round collegiate sports programming with planned maintenance and seasonal flexibility.
Potential annual stops
Illustrative capacity at four stops per bus per week; not guaranteed commitments.
College sports. All year long.
Launching with college football in Fall 2027. Other sports follow their collegiate seasons. ESPN College GameDay and FOX Big Noon Kickoff are potential football collaboration opportunities only; the SportsPOY tour operates independently.
Your Brand. Our National Platform.
America's College Sports Communities.
SportsPOY offers national and regional brands a flexible way to reach college sports fans beyond the stadium—through a proposed two- or four-motorcoach touring network, digital athlete recognition, original media and locally relevant experiences.
On the Road
Brand presence on SportsPOY motorcoaches, coordinated routes, approved campus-area appearances and retail or community stops.
With the Fans
Interactive voting experiences, photo opportunities, product sampling where permitted, contests and event-day fan engagement.
In the Media
Branded original interviews, road-tour recaps, social posts, athlete stories and digital recognition content.
One partnership. Multiple ways to activate.
01 · Rolling brand visibility
Permanent SportsPOY tour identity with negotiated sponsor panels and seasonal campaign creative.
02 · Retail & distributor stops
Coordinate appearances with local stores, dealers, distributors and market partners along planned routes.
03 · Fan experiences
Photo moments, giveaways, approved sampling, live voting demonstrations and other interactive activities.
04 · Collegiate sports storytelling
Interviews, community features, athlete recognition and tour content with sponsor-supported distribution.
05 · Digital fan voting
Sport-specific POY campaigns with clear voting rules, integrity controls and sponsor visibility.
06 · Seasonal flexibility
Launch with college football in Fall 2027, then transition into basketball, baseball, softball and volleyball.
Let's Talk Brand Alignment.
We are exploring founding, presenting, sport-specific and regional partnerships. Tell us which audiences, markets, seasons and activation experiences matter most to your brand. Together we can evaluate a program built around your objectives.
Exploratory concept for Fall 2027. Activation locations, network access, sponsorship rights, athlete appearances and promotional programs require applicable approvals and agreements. No ESPN, FOX, university or brand affiliation is implied.